Digital Data being considered as digital currency acted as major medium to reach out the preferred Data Principals. Since the onset of high-speed data network supported by Smartphone propelled everyone to capture once in the lifetime opportunity to develop digital assets to understand the adoption, trend, mindset of data principal and accordingly lure them to buy promoted product or services.

The approach and attitude of digital assets owners changed over a course of time and monetization became the single pointer focus. The threat which started knocking on data principal and exponential growth forced governments and regulators to define their digital boarders to ensure the protection of data principal and digital currencies. The introduction and ongoing enforcement of DPDPA 2023 mission is to protect citizens personal information and put a brake on illegal way of acquiring personal information. On successful implementation of DPDPA 2023, Data Fiduciary would be entitled to categorize digital data categorization and monetization whereas Data Principals shall be the one who will generate the digital data but shall not be part of revenue share. In my opinion, data principles being the generator of digital data and enabling Data Fiduciary to do the follow-on assessment to monetization must be rewarded. In my opinion, there should be an amendment of Act to explicitly highlight the revenue share entitlement for Data principal.